How a Travel Agency can Engage and Retain Customers Online

Everyone loves to travel. However, travel planning and booking have seen a remarkable transformation in the last decade or so. Whether it’s traveling for business or leisure, the modern customer prefers a more sybaritic and personalized travel experience. Thus, it has become extremely important for travel agencies to remain relevant to the new age travelers … More How a Travel Agency can Engage and Retain Customers Online

6 Reasons why Blogging should be an integral part of every Travel Agency’s Marketing Plan

Travelling has always been a means of growth, both personal and professional. Whether it’s business trips or leisure holiday trips, going on a vacation never had a bigger objective than rejuvenating your soul. Which is why, it is always wise to allow an expert travel consultant to assist you in developing your travel plans and … More 6 Reasons why Blogging should be an integral part of every Travel Agency’s Marketing Plan

How Travel Brands can use Snapchat for Marketing and Customer Engagement

A gazillion people using social media sites like Facebook, Twitter, Instagram etc. every day proves that social media is not a fad. With the whole world using it, why should the travel industry miss out, as it’s impossible to not be impacted by the social media phenomenon. Direct mail, trade shows, website updates, Facebook and … More How Travel Brands can use Snapchat for Marketing and Customer Engagement

8 Affiliate Programs that offer great Commissions to Travel Agents

Whether you are a budding travel agent or have an established agency, the most basic requisite for your business is a competitive inventory of flights, hotels, rental cars, cruise and vacation packages that you can sell to your customers. Joining affiliate programs of reputed travel companies not only helps you provide your customers with a wide range … More 8 Affiliate Programs that offer great Commissions to Travel Agents

Benefits of joining a Trade Association for Travel Agents

Associations in general work towards the advantage of the industry as a whole which they represent. So being a member of these associations means that your business is sure to get a boost whether it is through the wealth of knowledge that they provide to their members, the network they help you create with other … More Benefits of joining a Trade Association for Travel Agents

Should Small/Mid-sized Travel Businesses invest in Mobile Apps?

Almost all small and mid-sized travel businesses understand the importance of having an online presence and even invest in a website for a better business growth by providing customers with an online booking experience from the comfort of their living rooms. But now the bigger question is, should a travel business, particularly a small/mid-sized agent, … More Should Small/Mid-sized Travel Businesses invest in Mobile Apps?

How to use Videos to market your Travel Business

Introduction As a travel or hospitality business, you may have an online presence but now it is even more important to reinvent yourself and improve your customer’s experience through innovation and latest technologies. Understanding the latest digital dynamics and consumer behavior is the key to growth that can transform and scale your business dramatically. A lot … More How to use Videos to market your Travel Business

Why Online Reviews matter in Travel & Hospitality

Word-of-mouth-marketing (WOMM) has been one of the oldest and most reliable forms of marketing. This technique of marketing was initially limited in its reach due to the physical point to point nature of its communication instead of broadcast. Nevertheless, it was and still is one of the most effective marketing techniques out there. In this digital … More Why Online Reviews matter in Travel & Hospitality